Personalize This! With Eyeview Event Recap

Back to Blog

About Personalize This!

Eyeview raised the stakes again!  Have you ever been to an event where teams design videos and those videos are created and shown during the event?  That’s not possible, you say?  That’s exactly what happened at Personalize This!

LVIMA teams focused on 8 target audiences for our 2019 non-profit Partner, Big Brothers, Big Sisters of Southern Nevada.  Innovative, fun and giving back are a few adjectives that describe the concept.  Sounds just like our members, right?!

Eyeview’s Andrew Fox & his creative cohorts led us through a fun, interactive Workshop that illuminates the power of personalized, performance-based video advertising!  And yes, they delivered 8 highly personalized and contextually relevant video ads DURING THE EVENT from over 4000 creative options.  We helped a great cause, learned a lot about video personalization and enjoyed a great breakfast courtesy of the team at the SLS.

Our Sponsor

Today’s marketing is all about the outcome. So is Eyeview.

Eyeview is a video marketing technology company and industry leader in 1-to-1 outcome-based video marketing.  Eyeview drives measurable, incremental sales, online and offline by creating and delivering millions of data-driven personalized videos locally, to consumers at a national scale.

Through proprietary VideoIQ® technology, Eyeview easily leverages brand, product and consumer data to create and deliver personalized video ads to every consumer and ultimately drive sales and a guaranteed return on investment. Eyeview applies machine learning and decisioning algorithms built specifically to drive business objectives across retail, e-commerce, CPG and automotive verticals, closing the loop between brand communication and consumer action.

Headquartered in New York City, with offices in L.A. and Chicago, Eyeview serves the nation’s top brands, including P&G, Walgreens, Sony PlayStation, Clorox, Lowe’s, Honda, Caesars Entertainment, Petco and Uber.

The Venue – The Sayers Club Las Vegas

As one of Hollywood’s best-loved live music venues, The Sayers Club exudes a sense of rogue sophistication and musicianship that perfectly complements its second location within SLS Las Vegas. The refined, yet raw space showcases amazing live performances by emerging and acclaimed artists, representing the true Sayers’ experience – one that is built on sound and space. From its iconic stage to its Strip-facing outdoor patio, the intimate venue welcomes musical talents and enthusiasts alike.

Event Photos

Partners

As marketers, we have the power to change minds through our marketing campaigns. How are we continuing to speak up and how is it impacting business? Join us virtually on March 10 at 12pm as panelists like Soléil McCants from @caesarsentertainment share. RSVP today⁠.⁠ .⁠ .⁠ #lasvegas #vegas #marketing #lvima #digitalmarketing #seo #marketing #socialmediamarketing #socialmedia #onlinemarketing #contentmarketing #marketingdigital #webdesign #marketingtips #advertising #marketingstrategy #marketingonline #emailmarketing ...

12 0

At Nova, @Quantcast and industry experts will discuss the changes underway and explore ideas and solutions for 2021 and beyond. Join them on March 3 to listen in. ...

6 0

Sha'mell Henry is one of the leaders @rrpartners who develop the projects that keep our communities strong, diverse, safe and thriving.⁠ ⁠ On March 10 at 12pm @shamellhenry will be in conversation with other marketing leaders sharing how she's driving change both internally and with clients. RSVP today⁠.⁠ .⁠ .⁠ #lasvegas #vegas #marketing #lvima #digitalmarketing #seo #marketing #socialmediamarketing #socialmedia #onlinemarketing #contentmarketing #marketingdigital #webdesign #marketingtips # advertising #marketingstrategy #marketingonline #emailmarketing ...

21 0

On March 10 at 12pm Jannet Konzelman joins our panel to chat diversity, inclusion and how her work at IGT is helping to drive change. RSVP today⁠ .⁠ .⁠ #lasvegas #vegas #marketing #lvima #digitalmarketing #seo #marketing #socialmediamarketing #socialmedia #onlinemarketing #contentmarketing #marketingdigital #webdesign #marketingtips #advertising #marketingstrategy #marketingonline #emailmarketing ...

17 4

We're kicking off 2021 the only way we know how... Out Loud! Join us on Wednesday, March 10 for a fireside chat about how brands and agencies are using their voices to speak out. RSVP today⁠ .⁠ .⁠ #lasvegas #vegas #marketing #lvima #digitalmarketing #seo #marketing #socialmediamarketing #socialmedia #onlinemarketing #contentmarketing #marketingdigital #webdesign #marketingtips #advertising #marketingstrategy #marketingonline #emailmarketing ...

19 1

2021 Events, we're ready! Join us virtually on March 10 at 12pm as we kick off the year with a fireside chat with folks from Caesars, IGT, R&R Partners & more! RSVPs now open!⁠ .⁠ Animation by Jr Member Randall Thompson @opph20 ...

23 0

Our Board Members are part of what makes LVIMA so special. We couldn't do it without their support, ideas and awesomeness. Over the holidays, we asked Board Members to spotlight another Board Member and share what makes them amazing. The results? A fun & heartwarming way to start 2021!⁠⁠ ***⁠⁠ Our newest Board Member, Julian (@tallent8.9) shares the first time he met @hood.autumn. I bet a lot of us can relate to this story and how Autumn helped make us feel welcome and ready to party!⁠ ***⁠⁠ Autumn, keep doing what you're doing! We thank you! ...

10 0

Our Board Members are part of what makes LVIMA so special. We couldn't do it without their support, ideas and awesomeness. Over the holidays, we asked Board Members to spotlight another Board Member and share what makes them amazing. The results? A fun & heartwarming way to start 2021!⁠⁠ ***⁠⁠ This week, @benlaifsky shares why Tom Heaton (@theaton6), Sr Director of Advertising @reviewjournal is so important to our team!⁠⁠ ***⁠⁠ Tom, thank you for all you!⁠⁠ ***⁠⁠ PS - If you're interested in mentoring or know an up & coming marketer who should be part of our Jr Member program, DM us! ...

13 4